Google Launches Google Shopping Site in India. Here’s all About it

Google Launches Google Shopping Site in India. Here’s all About it
Google Launches Google Shopping Site in India. Here’s all About it. Internet Giant, Google has announced the launch of its own shopping portal in India. Just named as Google Shopping, it's more of an aggregator. This means that the site is also listed by all e-commerce retailers such as Flipkart, Amazon, Shopclose, Club Factory, Snapdeal etc.

HighLight Point:

  • Google Shopping Homepage offers products across electronics, clothing etc
  • Google Shopping will show up as a new tab when you search for products
  • It will also allow users to post queries in Hindi and English
  • Indian shoppers will now be able to search for deals on a variety of products from numerous retailers using Google Shopping.
  • India has seen rapid growth in its digital economy, with tech firms like Flipkart, Snapdeal and Paytm shaking up e-commerce.

    Google Shopping Site in India – The new shopping experience has been launched on three platforms: ‘Shopping’ tab on Google Search, Google Lens App (Google Shopping App in India) on Mobile devices and a brand new Google Shopping Homepage.

    The world’s renowned search engine company Google has launched Google Shopping site in India, its online shopping website. Google Shopping will be a connector between retailers and consumers, and the transaction and delivery of products will be handled by the merchant.

     

    ‘Google Shopping Site’ allows users to filter through offers, review prices from multiple retailers and find products that they are looking for.

    Google has unveiled Google Shopping, a dedicated search engine aimed at providing an immersive and improved online shopping experience. In addition to finding products, Google Shopping allows users to filter through offers and review prices in many retailers.

    According to Google’s Vice President (Product Management) Surojit Chatterjee’s statement,

      “Through Google, we make information in the world accessible and useful to everyone. That’s why we are launching this new shopping search campaign for Indian customers. Through this, customers will be able to shorten the offers available on any product and choose the right product for themselves. “

     

    With the help of Google Shopping, customers will be able to see the best offers available on multiple e-commerce sites simultaneously, including retailers. Google Shopping Site offers users simple and user-friendly shopping experiences.

    Google has added Dedicated Sections to this platform, where price drops, top deals, and existing top deals on Google can be viewed together. In addition, categories for mobile phones, speakers, women cladding, books, watches, home decor, personal care, applications etc. are included.

    On this platform, you will get an experience of Artificial Intelligence Powered Shopping. With the help of Google Lens, you can scan any product and search here. For this, you have to use a smartphone camera.

    Talk about retailers so anyone can register themselves here. For this, you have to use Google’s Merchant Center. Google Merchant Center supports Hindi as well as English.

    Unique Features Google Shopping Site in India

    Google Launches Google Shopping Site in India. Here’s all About it
    Google Shopping Site allows users to filter through offers, review prices from multiple retailers and find products that they are looking for.

    In order to ensure that the new feature is unique, Google has worked to improve its accessibility and offline marketplace. As part of our plans for Google Shopping, the service will also offer products from the offline store. This retailer will be given access to a Merchant Center and to provide their product feed on Google.

    In order to expand your reach, Google is also offering the Merchant Center in Hindi. Google Shopping results will also be available in English as well as in Hindi.

    Google Shopping Site is a new tab part of the Search experience in India, which will let users compare products across e-commerce players.

    The shopping tab will also be available in the form of Progressive Web App (PWA) for entry level phone users (Google Shopping App). Google Shopping will enable Google Search as a new visual perspective in Google lenses to find products like clothes, furniture, and home decor.

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    The company will not be involved in the payment or fulfillment of the product. Retailers can upload store and product data at the Merchant Center for ads on the shopping homepage.

    Google Shopping will be a connector between retailers and consumers, and the transaction and delivery of products will be handled by the merchant.

    Google’s entry in any field is never without a big plan and its launch of shopping facility is being seen as the forerunner of Google’s ambitions for India’s $200 Billion E-commerce Market.

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